One beautiful thing about web design is that virtually everyone wants to try doing it, if not really has the ability to do it.
Going for a professional web design may seem easy at first, and by simply looking at a landing page layout or mock-up one may sound like it’s just easy enough for him to do as well. Is this really the case?
When your idea of a web design is aimed for a professional purpose or reason, you of course wanted it to look and feel professional as well. In other words, at the back of your mind, you wanted the design to work for a specific goal that is not only enticing to visitors, but will keep the visitors coming back. Yes, of course, you can try your own design, but I tell you today, hiring a professional designer will save you a lot more than it looks with expenses.
Below listed are some of the biggest reasons why you should prefer hiring a professional web designer than doing it on your own or asking your little brother to do something about it:
1. Time element
Ask any designer out there and they’ll tell you exactly the same thing: designing takes a real amount of time. The creative process involves some serious steps which should not be missed, and these include planning, strategic thinking, drafting, testing, experimentations, proposals, and some few more steps.
The landing page itself as an example would minimally take less than a day, but can even take a week or even a month for it to work as expected. Do you think you have all that time luxury?
Unless you are also a designer on the large end of your skills, you may have to put more or equal effort and time to the other aspects of your business. Looking for (or writing) content on every page that you have is another thing.
Site management, domain registrations, and a lot of other things are some of the big things that you should consider on a single website alone, not to mention the products or services that you are about to offer when your site is launched.
When you delegate the design factor of your site to a professional, you may spend an amount, but at least you saved a lot of time doing other productive things.
2. They got better eyes in art.
Of course, you can put into premise the fact that you have a good sense of art, but going for a professional designer will edify this stand of yours. A professional designer has gone through a lot of experience looking on what’s good and what’s bad to the senses, and hence they know what the better things to be done are.
Moreover, their being in the design industry demands in themselves the requirement to always improve, and in other words, they are always updated. To back these aesthetic capabilities, they may also have the necessary tools (such as a drawing tablet, the right software, a good computer to work on) to facilitate their work.
They know a lot of better and more efficient techniques as well, so they can put some more necessary sparks on your design, those of which you may still consider impossible or too hard.
It’s a fact though that a few of the many professional designers out there do not really have good designs, but the hiring (search process) is another story to deal with. As long as you did the right job in finding the right candidate (with the right portfolio), and if you can collaborate also your own creative ideas, your expected goal will still be a way lot better than doing it on your own.
3. They know the tech.
A lot of countries and businesses out their equate web designers with developers and vice versa. Though this does not happen at all cases, and depending on what you require, you may find a chance to work with a professional designer who knows the coding side of design.
Knowing at least the essentials of coding will really facilitate the designing scheme, since the layout, for example, is coherent to what the codes can do.
Hiring a professional web designer who is also a developer is an added edge as well. Just in case you don't know yet, there are cases where conflicts happen in between a designer and the developer, and the main reason is that, the developer might not render the design quite accurate as the designer would expect, or the designer just doesn’t know the rules allowed during development.
A professional designer-developer does the job with a lot lesser effort, and everything as planned can be consistent and hence can deliver to the expected goal.
Aside from knowledge of HTML, CSS, Java, jQuery, PHP, MySQL, and other programming languages used in modern websites, your designer may also be equipped with SEO knowledge (search engine optimization) and may also be founded very well with UX techniques (user experience). This will in turn make your website more profitable, more efficient, and more powerful in delivering your message from start to end.
4. They are more accessible.
This is simply because that’s what the professional web designers do: they aid to design and even development.
You may already have a website design for years, but if you want an update even to the slightest detail, calling for a professional who is updated and well-equipped can do the job without harming the rest of the elements of the site.
They can also be on-call, and this again will save you time especially when you are already busy managing your client base or your line of products. Calling them will also ensure that an issue or need of yours is handled professionally, and this will give you a peace of mind in return. Since it’s their ‘thing,’ they are more dedicated than what you think you can do on your own.
5. They are better than templates.
Using templates is very appealing, and templates here mean those website designs (static or dynamic) that is pre-built for easy installation and adaptation.
Many templates of today are very appealing and beautiful, and many of them also are very advanced and interactive—those of which you would call a great design. But there’s one problem with using templates—they are not always that flexible.
Going for a professional web designer will ensure a consistent flow of flexibility to your design. Since you're dealing with a human being more than talking to a code generator, you can ensure that your professional needs are better understood and apprehended.
On top of this, you can always call on that particular designer of yours to update your work; anyway, he for sure is familiar with what he has done on your site.
If you found a beautiful template, you may rather want to ask your designer to pattern (but not copy) the intended design using that template. This will also save your designer’s allotted time, and hence the delivery can be sooner than starting from scratch.
Probably the most important thing here, dealing with professional web designers mean that you are handling the problem professionally.
Professionalism means good work ethics, a very handy way of communication and collaboration, more agreeable terms and conditions, more efficient way of dealing with deadlines, and a lot more of other formal considerations that you would not really want to miss.
Being on a deal with real professionals, you also get more rights to get what you really asked and required. You have the right to refuse a contractor’s offer if a particular output is not delivered as expected. You have the right to control workflow, the right to set requirements and agreements, and you can ensure that the job is really a job well done.
Yes, you may spend a lot of money for hiring real good professionals, but the values that you want to ensure are all kept as promising as you’d expect.