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Quick Overview: What Is Social Bookmarking?

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You probably have heard of social bookmarking as part of Internet marketing. As popular social bookmarking is, there are still people who really don’t know what it is.

To set the record straight, I was one of those people who didn’t have any idea about it...

But when I finally got to understand social bookmarking, I wanted to educate other people as well.

For this reason, I want to give you a brief but informative overview on what social bookmarking is..

This won’t just help you understand social bookmarking but it’ll definitely give you some new insight on how to be more effective in internet marketing.

What is Social Bookmarking?

Social bookmarking simply means saving a web address in a particular website so that you can access them anytime even using different computers. Normally, you can just save a web address in your computer’s browser. This can be done by adding the website to your ‘bookmark’. Some other browsers will refer to this as your ‘favorites’.But saving your favorite web address in your computer alone will not allow you access them when you use other computers. Social bookmarking sites will help you access your saved websites through the internet.

What is Social Bookmarking Sites?

Just like what I already mentioned above, Social Bookmarking is done through saving a web address via the internet. This is done through the help of social bookmarking sites. Because of the benefits of these sites, you can save your favorite web address via the internet. What makes this more accommodating is that you can also view other people’s bookmarked web addresses and let other people do the same with your web address. Some of the most popular social bookmarking sites today are:

You might have already used some of the social bookmarking sites enumerated above most especially StumbleUpon & Pinterest. This means that you already have done social bookmarking without even knowing it.

What are the Benefits of Social Bookmarking?

There are lots of benefits that you can reap from social bookmarking. These benefits are not just for your own good but also for other internet users’ as well. Ultimately, bookmarking leads to a better and more pleasurable use of social media. The following are just some of the benefits of social bookmarking.

  • Accessibility – this is the primary benefit of social bookmarking. Once you saved a web address via a social bookmarking site, you can access this info without even using the same computer as long as you have internet connection. This means that whatever happens to your computer, you can be rest assured that you have back-up files waiting for you in the internet.
  • Browsing made easier – social bookmarking sites will help you find the best websites relevant to your needs. Unlike search engines that only use programs to look for a website that meets your query, social bookmarking sites already list websites according to categories. This is more helpful since the list is made by real people who have read and reviewed a website.
  • Sharing of bookmarks – social bookmarking sites can enable you to share your favorite website with other internet users. You can discuss, review, and rate websites with other people who share the same interests with you.
  • Increase traffic in your website – if you look at it with the marketing point of view, you will certainly have increased traffic if you bookmark your website. People who do not find useful websites through search engine will automatically use a social bookmarking site as an alternative. So when they do, you better be present in that bookmarking site.

Now that you know some of the basic things about social bookmarking, it’s very important that you make use of this information. If you are a blogger, then you will find social bookmarking useful to drive traffic to your site. Anyone can certainly use the some help from social bookmarking.

In case I miss out something, feel free to leave a comment. How about you? Do you know social bookmarking?

pauline c
By Pauline Cabrera

A twenty-something savvy web designer / social media manager / SEO strategist based in Toronto, Ontario. Passionate about web design, HTML/CSS, beautifying things and internet marketing. Follow me on social media and say hello! Follow me on Facebook Follow me on Instagram Follow me on Pinterest Follow me on Twitter

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